About me

This is my office. Well not really, it's the gorgeous garden at my home in central Toronto where I live with my son, and where I work. When I need to work around people and want an office setting, I work out of the MaRS Commons. 

I've been working with clients in social innovation, sustainability and tech startups. In the last year I helped a nonprofit become positioned it as a go-to expert for internationally educated professionals, building awareness for the organization as a responsive innovator that can adapt quickly and easily. 

I came to branding from a creative background in advertising and design on leading brands such as Home Depot, Kraft, Fairmont, Air Miles, Levi's, Club Monaco and Wampole supplements. With more than 80 awards internationally for creativity and effectiveness, my work has got results for clients by understanding what people respond to, watching what's coming up on the horizon, what resonates with people interested and by listening to clients.

As a consultant in brand engagement, I blend creativity and strategic oversight to connect companies with the people they want to reach, building growth.